CRISIS MANAGEMENT

Who this course is for:

Who the course is for: Account Directors, Account Managers.

Duration:

Half day

The content:

• Understand what constitutes a crisis
• Know what role PR & communications plays in managing a crisis
• Build risk analysis & assessment into communications & PR planning
• Advise clients on developing a crisis plan
• Benchmark against an existing plan
• Building Crisis Management Into Your Strategy
• Analysing Risk
• Taking Ownership of Crisis Management
• The elements: Breaking Them Down